The measure is a local sales tax of 0.75%. If voters approve Measure S in November 2018, it is expected to generate approximately $30 million each year in dedicated, local, City-administered funds.
How will revenue generated by Measure S be used in the community?
Adoption of Measure S will protect funding that, at the direction of Glendale’s City Council, could be used for a variety of neighborhood services, including but not limited to:
Repairing and upgrading local streets, sidewalks, and transportation infrastructure to improve pedestrian safety and traffic congestion
Providing affordable housing
Retaining and preserving police officer levels to ensure that there are enough on-duty police officers for patrolling streets, parks, and neighborhoods to prevent crime and respond quickly to 911 calls
Maintaining local parks, community centers, and open space
Maintaining current firefighter and paramedic staffing levels
Ensuring the City’s neighborhood fire stations are fully-staffed and open, and maintaining prompt 911 response times so residents can continue to receive quality emergency medical care
Continuing graffiti removal, traffic congestion improvements, landscaping, and other services to maintain what we value – clean, healthy, and safe neighborhoods
Supporting Glendale’s sustainability efforts to create long-term economic, social, and environmental solutions
Why do we need a revenue-generating measure?
When the Great Recession hit, Glendale implemented cost-saving measures, including reducing its workforce by 337 full time positions, or 17.5%, including 40 firefighters and police officers. Even with these steps and an improving economy, beginning in fiscal year 2019-20, Glendale’s General Fund will face a budget deficit that is further expected to expand to more than $6 million per year by 2023.
Employee Count Table
Change from Prior Listed Fiscal Year
Percent Change from Prior Listed Fiscal Year
**Compared to when the City's employee count was the largest (2005-06), the City's employee count is 20.4% less today (2018-19).
Who will control the revenue from Measure S?
The City Council will decide how to spend these funds during their annual open budget process, with feedback from Glendale’s residents and businesses.
How will this potential new revenue be used?
If approved by voters, the revenue from this measure will be used to protect essential services for Glendale residents. Every cent raised will stay in Glendale, will be used locally, and will not be taken by the County, regional agencies or special districts in the future.
Are other local communities exploring adopting similar measures?
Yes. Both the City of Burbank and the City of Pasadena have placed ballot measures of a 0.75% local sales tax increase before their respective voters for the November 2018 election. If passed in these communities, it will ensure that locally generated revenue in these cities will stay local and fund police and fire, aging infrastructure needs, and essential services to maintain their quality of life.
If Glendale does not pass Measure S, will the City’s sales tax increase in the future?
The County of Los Angeles has a sales tax cap of 10.25%. If Glendale voters approve Measure S, local sales tax will reach that cap. However, if voters do not pass the measure and Glendale’s sales tax rate remains less than 10.25%, then any other sales tax adopted by County voters would be assessed on Glendale, yet those funds will not be used locally in their entirety.
If passed, when will Measure S take effect?
If passed by the majority of voters on November 6, 2018, the sales tax will go into effect on April 1, 2019.
Why is local control of revenue important?
The current sales tax in Glendale is 9.5%, of which only 1% is under local control. The remainder goes to the State, County, and regional agencies. This year, Glendale is expected to send $90 million to the County and regional agencies in special sales taxes previously approved by Glendale voters for such things as Measure H, Prop. C, Prop. A, Measure M, and Measure R. However, of this $90 million locally generated in Glendale, only $15 million will return locally.
How can we be sure that funds generated by Measure S are spent responsibly?
Glendale has a proven record of fiscal responsibility. Strict accountability and public oversight are built into Measure S to verify that funds are spent effectively, including independent annual financial audits and prohibiting other regional agencies and special districts from taking any of the funds.
What are the types of purchases that will be subject to Measure S?
The Quality of Life and Essential Services Protection Measure, or Measure S, would apply to only taxable goods such as tangible items, and, by law, is not applied to unprocessed foods, such as groceries from a grocery store or farmers market, prescription medications, or real estate transactions.