Billion Step Challenge Reaches 30 Million
FOR IMMEDIATE RELEASE
March 14, 2017
Thomas R. Lorenz, Director of Communications & Community Relations
Join the Glendale Billion Step Challenge:
30 Million Steps and Counting!
Glendale, CA - The City of Glendale is encouraging individuals, families, community organizations and local businesses to collectively walk 1,000,000,000 steps. The Billion Step Challenge is a key component of the City’s Be Street Smart Glendale safety campaign. And, as of Tuesday, March 21, over 70 participants have logged 30 million steps!
There are a limited number of complimentary slots for the community to enroll in the Billion Step Challenge. Once registered, members can set daily goals and track their steps by syncing their compatible fitness devices or smart phone apps (i.e Fitbit, Jawbone, Apple Health, Google Fit, Moves). Weekly competitions allow participants to earn small prizes, but more importantly, bragging rights. Winners are promoted on social media with the hashtag #BillionStepChallenge.
“The Billion Step Challenge is a natural way to support the city’s efforts to encourage more healthy activity and raise awareness about walking, biking and driving safely in Glendale,” said Councilmember Ara Najarian, who has personally added over 200,000 steps toward the challenge.
The City has partnered with the Downtown Glendale Association, Glendale Adventist Medical Center, Glendale Healthier Community Coalition, Go Glendale, and Walk Bike Glendale to encourage their members to participate in the effort. “I enjoy riding my bike in Glendale, and easily convert my trips into steps that are added toward the Billion Step Challenge,” said Steve Nancarrow, Chair of Walk Bike Glendale, who has logged over 1,000,000 steps. “It’s not just about walking, it’s about being active and helping Glendale reach the billion step goal.”
The purpose of the Billion Step Challenge is to promote healthy lifestyles by uniting the entire community around a single goal. The average person takes about 2,000 steps to walk a mile. A billion steps would cover 500,000 miles, approximately the distance to navigate twice around the Earth.
Be Street Smart Glendale is a campaign led by the City’s Community Development Department, to educate, encourage and empower everyone to take personal responsibility for their own health and safety, as well as, the safety of others when walking, driving or biking in Glendale. Visit BeStreetSmartGlendale.com or call (818) 937-8333 for more information.