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Glendale Tech on Tap: Developing a Bulletproof Data-Driven Marketing Strategy
- Date: 01/24/2018 5:00 PM - 7:00 PM
- Location: The Moose Den
156 South Brand Boulevard
Glendale, California 91204
ABOUT THE TALK:
Crafting a roadmap for consistent growth and measurable success requires a deep understanding of your market, your product, your competitors, and your target consumer. For startups and early-stage businesses in the technology space, taking a data-driven approach to strategy development is key. In this presentation, we’ll walk through the process of establishing an actionable, bulletproof game plan.
ABOUT THE SPEAKER:
Abby Thompson is the Director of Marketing at Salted Stone, where she works with an award-winning team of creatives, developers, writers, strategists, tech marketers, and office dogs to craft client PR campaigns and grow the agency’s reach. She’s a Boston native with a passion for strategic partnerships, brand development, and technology. This is her first time writing a bio in the third-person, so she asks that you forgive her brevity. EVENT DETAILS: Light happy hour snacks will be provided. No host bar. Brief presentation, long post reception. Thirty minute talk starts at 5:30 p.m. Casual environment with good company and great conversation!
The Moose Den is a chill sports-centric subterranean haunt with burgers & more, plus shuffleboard, darts & other games. Thank you for hosting, Moose Den!
90 minute free parking available at the Marketplace Parking Structure at 120 South Maryland Avenue.
ABOUT TECH ON TAP: Glendale Tech on Tap is a monthly meet-up created to strengthen the ecosystem of technology, innovation and entrepreneurship in Glendale. Raise a glass to tech each month at the Moose Den. Past speakers represented companies like CBRE, Age of Learning, UCLA, NASA, Service Titan and the Pasadena Angels.